When uploading a video to Brand2Social, we undergo preprocessing, compression, and preparation to
deliver the video on each platform in the required format.
In 99% of cases, you don't have to worry about encoding and formats.
However, there are instances where Brand2Social's engine might face confusion. To ensure success,
please review the media requirements below and ensure your media file meets as many of these as
possible.
Image Specifications
- Format: JPEG
- File size: Maximum 8 MB
- Aspect ratio: Must be within a 4:5 to 1.91:1 range
- Minimum width: 320 (scaled up if necessary)
- Maximum width: 1440 (scaled down if necessary)
- Height: Varies, depending on width and aspect ratio
- Color Space: sRGB. Images using other color spaces will be converted to sRGB.
Video Specifications
- Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.
- Audio codec: AAC, 48khz sample rate maximum, 1 or 2 channels (mono or stereo).
- Video codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling.
- Frame rate: 23-60 FPS.
- Picture size:
- Maximum columns (horizontal pixels): 1920
- Minimum aspect ratio [cols / rows]: 4 / 5
- Maximum aspect ratio [cols / rows]: 16 / 9
- Video bitrate: VBR, 5Mbps maximum
- Audio bitrate: 128kbps
- Duration: 60 seconds maximum, 3 seconds minimum
- File size: 100MB maximum
Reel Specifications
- Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.
- Audio codec: AAC, 48khz sample rate maximum, 1 or 2 channels (mono or stereo).
- Video codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling.
- Frame rate: 23-60 FPS.
- Picture size:
- Maximum columns (horizontal pixels): 1920
- Required aspect ratio is between 0.01:1 and 10:1, but we recommend 9:16 to avoid
cropping or blank spaces.
- Video bitrate: VBR, 5Mbps maximum
- Audio bitrate: 128kbps
- Duration: 15 mins maximum, 3 seconds minimum
- File size: 100MB maximum
