How Brand2Social Stacks Up Against Competitors

For businesses and agencies looking to streamline their social media management, finding the right tool is essential. Zoho Social has positioned itself as a powerful platform that offers publishing, scheduling, monitoring, and analytics to help brands maintain a strong digital presence.

With a broad user base, Zoho Social integrates seamlessly with Zoho’s other business tools, making it an attractive option for existing Zoho customers. However, despite its robust features, Zoho Social has some limitations that may not suit every business, especially small and medium-sized agencies.

In this article, we’ll compare Brand2Social vs. Zoho Social to help you choose the best platform for your needs.

Zoho Social: A Feature-Rich Social Media Tool

Zoho Social is designed to help businesses plan, schedule, and analyze their social media campaigns in one place. With a variety of useful features, it aims to improve social media engagement and content strategy.

Key Features of Zoho Social

• Publishing & Scheduling – Plan and schedule posts across different social media platforms with an interactive calendar.
• Monitoring & Listening – Track brand mentions, keywords, and audience engagement to stay informed about brand performance.
• Analytics & Reporting – Generate reports with in-depth insights on engagement, audience demographics, and content performance.

Zoho Social provides essential features for social media management, but it comes with pricing and usability limitations, making it less accessible for small businesses and agencies.

Why Look for a Zoho Social Alternative?

Managing social media effectively is crucial for businesses of all sizes. Zoho Social has long been a leading platform for social media management, offering features to meet the needs of large enterprises. However, when it comes to small and mid-sized businesses (SMBs), Zoho Social’s high pricing and feature limitations make it less accessible.

Limited Social Accounts Per Brand

Zoho Social’s pricing is based on brands, meaning each brand can only connect one account per social media platform.

For businesses handling multiple accounts on the same platform, this structure quickly becomes expensive, forcing them into higher-tier plans that may not be cost-effective.

YouTube Posting Restricted to Premium Plans

For many marketers and social entrepreneurs, YouTube is a crucial platform. However, Zoho Social only allows YouTube posting in its premium plans. The pricing for these plans ranges between $65 to $70 per month, which may not be affordable for early-stage YouTubers, influencers, or small businesses.

Additionally, the platform restricts users to just one YouTube account per plan, meaning those managing multiple YouTube channels must pay an additional $23 per month per account.

Not Suitable for Agencies & SMBs

While Zoho Social offers agency-friendly features, its brand-based account structure limits flexibility. Agencies managing multiple social media accounts for different clients will find it difficult to track accounts within different brands.

Additionally, its premium plan only allows up to three users, making it unsuitable for growing teams. Agencies that need additional team members must pay an extra $17 per user per month, making it a costly option for small and medium-sized businesses (SMBs).

Complicated User Interface & Navigation

The user interface of Zoho Social is not intuitive, making it difficult for new users to navigate. The lack of a centralized view for multiple accounts forces users to switch between brands manually, which can be frustrating and time-consuming.

Additionally, the navigation menus are not well-structured, making it difficult to locate specific features.

Introducing Brand2Social: A Cost-Effective Social Media Management Tool

This is where Brand2Social comes in a social media management platform designed for both small businesses and large agencies at an affordable price. With Brand2Social, businesses can:

• Manage Multiple Social Media Accounts – Control all platforms from a single dashboard.
• Schedule & Automate Posts – Plan content in advance for consistent engagement.
• Collaborate with Team Members – Assign roles, approve content, and streamline workflow.
• Access Affordable Pricing – Get premium social media management tools without breaking the budget.

Why Choose Brand2Social?

Unlike high-cost solutions, Brand2Social offers powerful features tailored to the needs of small businesses and growing agencies, ensuring a seamless experience at a fraction of the cost. Whether you’re a startup, a marketing agency, or a large business, Brand2Social helps you manage social media efficiently, engage your audience, and grow your brand all without the hefty price tag.

Start simplifying your social media management today with Brand2Social where efficiency meets affordability!

Why Choose Brand2Social Over Zoho Social?

For businesses looking for an affordable, easy-to-use, and powerful alternative to Zoho Social, Brand2Social offers a more flexible and cost-effective solution.

More Social Accounts Without Brand Limitations

Unlike Zoho Social, which limits users to one social account per platform per brand, Brand2Social allows multiple accounts to be connected freely, making it a better choice for agencies and businesses managing multiple social media profiles.

Affordable YouTube Posting for All Plans

Brand2Social supports YouTube posting in all plans, making it an ideal choice for YouTubers, digital marketers, and agencies. Instead of paying extra for multiple YouTube accounts, Brand2Social allows users to manage all their channels without additional costs.

Budget-Friendly Pricing for SMBs & Agencies

Brand2Social offers flexible pricing that fits small businesses and agencies.

• Brand Plan – Pricing starts at $5 per month
• Team Plan – Pricing starts at $9 per month
• Business & Agency Plans – Pricing ranges from $49 to $99 per month

User-Friendly & Centralized Dashboard

Brand2Social features a well-organized, easy-to-use dashboard that allows users to manage multiple accounts in a single view. The streamlined interface ensures that all features are easily accessible, removing the complexity found in Zoho Social’s navigation.

No Hidden Costs for Team Members

While Zoho Social charges $17 per extra user, Brand2Social includes multiple team members in its pricing, making it more cost-effective for agencies and businesses with growing teams.